Are You Agentic‑Ready? 5 Questions for Commerce Leaders
Dirk Buursma Dirk Buursma

Are You Agentic‑Ready? 5 Questions for Commerce Leaders

In conversations with CDOs, SI founders, AI product teams and investors across Europe, the same pattern keeps coming back: everyone is “doing AI in e‑commerce”, but very few feel genuinely agentic‑ready.

Teams have pilots for GenAI copy, chatbots, new search tools and a re-platforming project on the side. Vendors tell them their platforms are “agentic‑ready”, but nobody offers a simple way to test that claim against the messy reality of European commerce stacks.

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AI in e-Commerce: CRO & Experimentation
Dirk Buursma Dirk Buursma

AI in e-Commerce: CRO & Experimentation

How a CRO & Experimentation Agent turns conversion optimisation from a quarterly project into an always-on system – generating hypotheses, running A/B/X tests and scaling winners continuously across GA4 and BigQuery.

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Agentic Commerce: The Catalog & Product Agent
Dirk Buursma Dirk Buursma

Agentic Commerce: The Catalog & Product Agent

Why your product data is the foundation of agentic commerce. A deep dive into the Catalog & Product Agent and how automated catalogue management prepares your business for an agent-driven world.

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1. Agentic Commerce
Dirk Buursma Dirk Buursma

1. Agentic Commerce

Why your platform choice matters in the age of agentic commerce. A practical guide to platform readiness for an agent-driven world, from Commerce Partners.

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